Jing Bing
"Customer recognition in experience versus inspection good markets," was accepted for publication at Management Science.
"Finance sourcing in a supply chain", with Abraham Seidmann, Decision Support Systems, Feb. 2014.
Li Yang
"A Bayesian Semiparametric Approach for Endogeneity and Heterogeneity in Choice Models”, with Asim Ansari,Management Science, vol60,2014,
Sun Baohong
"Implications of Self-Control of Vice Goods on Price and Promotion Effects", with Brett Gordon, Marketing Science, Forthcoming.
Zhu Rui
Mehta, Ravi, Rui (Juliet) Zhu, and Joan Meyers-Levy, “When Does a Higher Construal Level Increase or Decrease Indulgence? Resolving the Myopia versus Hyperopia Puzzle?” forthcoming at Journal of Consumer Research.
Chae, Boyoun (Grace) and Rui (Juliet) Zhu, “Environmental Disorder Leads to Self-Regulatory Failure,” forthcoming at Journal of Consumer Research.